We delivered a sharp and scalable brand identity package rooted in clarity and motion. The engagement included a custom-designed logo, full identity standards, and a versatile brand system built to guide consistent usage across platforms.
At the heart of Trukton’s new identity is a logo that transforms simplicity into symbolism. A dynamic set of arrows converge to form the letter “T,” signalling direction, drive, and connectivity, which are core themes that speak to Trukton’s role in guiding logistics and operations forward. The symmetry adds a modern, confident touch, while the geometric structure ensures flexibility across digital and print applications.
From the curated colour palette to the typography and logo usage guidelines, every element was designed to support Trukton’s growth with polish and purpose.