Guard Training

Guard Training, We Know Training’s online learning platform for aspiring security guards, was looking for a complete brand overhaul and refresh. The project started with a quick clean-up on the existing Guard Training logo – mostly to smooth out curves and correct alignment and symmetries, then proceeded to the build out of a robust set of brand guidelines which would influence the look and feel on everything that would follow: stationery, social media assets, advertising, and a complete website rebuild which included an entirely new site architecture, a revamped user experience, and a bold, clean interface to elevate and simplify the overall digital experience for their intended audience.